iPhone SE中國預訂突破340萬 土豪金最受追捧

Though Apple hasn't announced any official sales figures, preorders for the iPhone SE have exceeded 3.4m as of Monday in China, according to data from local retailers.

蘋果公司尚未公佈iPhone SE的官方銷售數據，不過援引中國零售商的數據稱，截至本週一，iPhone SE在中國的預訂量已超過340萬部。

The initial preorder figures were cited on Monday by CNBC, which revealed that gold has been the most popular color among buyers in China. Apple's new rose gold option was said to be in a close second place among early adopters.

根據週一美國全國廣播公司援引初步的預訂數據顯示，金色是中國買家最喜歡的顏色，而蘋果新近推出的玫瑰金在中國早期購買者中緊隨其後，排名第二位。

Emerging markets like China, Brazil, Russia and India are believed to be a primary focus for Apple with the launch of the iPhone SE, which has the lowest entry price ever offered by the company. It's believed that the revamped 4-inch iPhone may appeal to consumers interested in buying their first smartphone, or making the switch from more affordable Android devices.

像中國，巴西，俄羅斯和印度等新興市場被認爲是蘋果公司推出iPhone SE的重點目標。iPhone SE是蘋果公司推出的最低入門價格的產品。該公司認爲，更新後的4英寸iPhone可能會吸引消費者來購買第一款智能手機的興趣，或是從更負擔得起的安卓設備中轉而選擇蘋果。

The sales numbers, if accurate, may also suggest that expectations for the iPhone SE are too low. Investors on Wall Street have predicted Apple will net anywhere from 10 million to 15 million additional iPhone sales this year.

如果這一銷售數字準確，可能意味着業界對iPhone SE的期望值過低。華爾街的投資者此前預計，蘋果iPhone SE今年的銷量在1000萬部至1500萬部之間。

Preorders for the iPhone SE began last Thursday in 13 territories, including key markets in North America, Europe and Asia.

iPhone SE從上週二開始在包括北美、歐洲、亞洲在內的13個國家和地區接受預訂。

The iPhone SE features Apple's A9 processor, 12-megapixel iSight camera, and NFC radio for Apple Pay — the same components found in the company's flagship iPhone 6s. It's priced at $399 for 16 gigabytes and $499 for 64 gigabytes, in color options of silver, space gray, gold and rose gold.

iPhone SE搭載蘋果A9處理器，後置1200萬像素攝像頭，以及針對蘋果支付設計的NFC芯片。這些都與該公司旗艦產品iPhone 6s上的功能完全一樣。這款手機16G版售價爲399美元、64G版爲499美元，擁有銀色、灰色、金色和玫瑰金四種顏色的選擇。